Most successful product placements
07-09-06, 03:44 AM
#26
DVD Talk Limited Edition
Join Date: Jun 1999
Location: Export, PA
Posts: 5,589
Likes: 0
Received 0 Likes
on
0 Posts
Reese's Pieces is the one I think of the most. I can't stand the movie E.T. due to being forced to watch it when it came out but I sure do love the candy.
It's amazing what a fine live they have to walk for product placement to work in a film. I, Robot was certainly the biggest film in recent memory that fucked it up the worst. If the things rumored for the Transformers movie pans out then it might be the next big placement flop.
It's amazing what a fine live they have to walk for product placement to work in a film. I, Robot was certainly the biggest film in recent memory that fucked it up the worst. If the things rumored for the Transformers movie pans out then it might be the next big placement flop.
07-09-06, 04:45 PM
#28
DVD Talk Legend
Thread Starter
Originally Posted by Rockmjd23
The live action 101 Dalmations with Glenn Close dramatically increased sales of dalmations. I'm no dog expert, but supposedly they make shitty pets.
07-14-06, 03:32 AM
#29
Member
Join Date: Sep 2005
Location: Columbus, OH
Posts: 237
Likes: 0
Received 0 Likes
on
0 Posts
Two I remember being very prominent were in Back to the Future with Diet Pepsi and Nike actually being mentioned in parts II and III.
The Nesquik sign on Bacala's train set in this past year's Sopranos premiere was pretty bad.
The Nesquik sign on Bacala's train set in this past year's Sopranos premiere was pretty bad.
07-14-06, 05:12 AM
#30
DVD Talk Godfather
Join Date: Apr 1999
Location: Gateway Cities/Harbor Region
Posts: 63,172
Received 1,763 Likes
on
1,100 Posts
From what I rememer "Finding Nemo" did two things. It slightly boosted Clown Fish sales but more tragically, there was news story about kids flushing their pet fish down the toilets to "free" them. But what kids don't understand is that those pipes leads to waste processing plants so those fish end up dead.
07-14-06, 06:37 AM
#31
DVD Talk Godfather
Originally Posted by MasterofDVD
It's amazing what a fine live they have to walk for product placement to work in a film. I, Robot was certainly the biggest film in recent memory that fucked it up the worst. If the things rumored for the Transformers movie pans out then it might be the next big placement flop.
07-14-06, 07:25 AM
#32
DVD Talk Special Edition
From what I've observed, the most consistently successful product placement is music. Oh, and I've always wanted one of those dehydrated Pizza Hut pizzas from Back to the Future, Part II.
cheers,
-the Jesus
cheers,
-the Jesus
07-14-06, 08:29 AM
#33
DVD Talk Godfather
Originally Posted by cupcake jesus
From what I've observed, the most consistently successful product placement is music. Oh, and I've always wanted one of those dehydrated Pizza Hut pizzas from Back to the Future, Part II.
cheers,
-the Jesus
cheers,
-the Jesus
07-14-06, 02:34 PM
#34
DVD Talk Hero
http://en.wikipedia.org/wiki/Product_placement
Reese's Pieces sales were boosted 65% by ET! That was also the first product placement that came to mind.
Reese's Pieces sales were boosted 65% by ET! That was also the first product placement that came to mind.
07-15-06, 02:45 AM
#36
DVD Talk Legend
I don't know about anyone else but I had an insane craving for Big Macs after watching Super Size Me. Seriously.
I always hated McDonalds and considered it the worst of all fast food (in regards to quality and taste), but since seeing Super Size Me last year I think I have stoped there for a Big Mac at least a dozen times.
EDIT TO ADD:
Vans shoes and Fast Times At Ridgemont High. I never saw a pair before in my life until after I watched Sean Penn hit himself in the head and say "That's my head, dude!" Then they were EVERYWHERE.
I always hated McDonalds and considered it the worst of all fast food (in regards to quality and taste), but since seeing Super Size Me last year I think I have stoped there for a Big Mac at least a dozen times.
EDIT TO ADD:
Vans shoes and Fast Times At Ridgemont High. I never saw a pair before in my life until after I watched Sean Penn hit himself in the head and say "That's my head, dude!" Then they were EVERYWHERE.
Last edited by DeputyDave; 07-15-06 at 02:48 AM.
07-15-06, 02:54 AM
#37
DVD Talk Legend
Originally Posted by jeffkjoe
Cloak and Danger with Dabney Coleman and Henry Thomas was basically a 2 hour commercial for the Atari 5200.
07-16-06, 02:15 AM
#38
DVD Talk Legend
What about the shameless plugs for Ipods in Blade trinity.
07-16-06, 06:08 PM
#39
Guest
What about skateboard sales in Back to the Future? I'm not sure if you'd consider it a true "product placement" but I remember all the neighborhood kids trying to do the little kick/flip/grab thing Marty did to pick up the board.
07-19-06, 11:17 PM
#40
DVD Talk Special Edition
I'm not sure about Pepsi being a product placement, If I recall correctly, the first thing Marty asked for was a Tab which is a CocaCola product. I think that PepsiFree was used because the name fits the gag better than DietCoke would of.
While some movies like Men in Black II are loaded with product placements, I'm not sure how much impact they had on sales of those brands. I do recall hearing that sales of Rayban sunglasses went through the roof after T2 came out.
While some movies like Men in Black II are loaded with product placements, I'm not sure how much impact they had on sales of those brands. I do recall hearing that sales of Rayban sunglasses went through the roof after T2 came out.
Last edited by Bugg; 07-19-06 at 11:21 PM.
07-20-06, 09:40 AM
#43
I am not sure how much it has been affected so far...but judging by box office i would say that Pirates of the Caribbean is a whole movie based on advertising for Disneyland. I can imagine the lines for this ride have only gotten longer.
07-20-06, 10:03 AM
#44
DVD Talk Special Edition
Join Date: Oct 2005
Location: Out of the sandbox!
Posts: 1,609
Likes: 0
Received 0 Likes
on
0 Posts
Originally Posted by james2025a
I am not sure how much it has been affected so far...but judging by box office i would say that Pirates of the Caribbean is a whole movie based on advertising for Disneyland. I can imagine the lines for this ride have only gotten longer.
07-20-06, 12:09 PM
#46
DVD Talk Legend
Toy Story sparked renued interest in nearly every classic toy featured. Unfortunately, toy manufacturers weren't ready for sudden increase in sales; slinky dog wasn't even being made when the film came out. Pixar made fun of the late response by manufacturers in Toy Story 2.
Josie and the Pussycats has probably the highest amount of product placement per screentime. I'm not sure if there's a second that goes by in the film without product placement. Of course, the producers were aiming for a satirical overload of product placement, which they achieved.
Josie and the Pussycats has probably the highest amount of product placement per screentime. I'm not sure if there's a second that goes by in the film without product placement. Of course, the producers were aiming for a satirical overload of product placement, which they achieved.
07-20-06, 01:52 PM
#48
Member
Join Date: Sep 2005
Posts: 229
Likes: 0
Received 0 Likes
on
0 Posts
I do recall hearing that sales of Rayban sunglasses went through the roof after T2 came out.
07-20-06, 05:00 PM
#49
DVD Talk Limited Edition
What about Ray-Bans and "Men in Black".
I remember my friend wanting a pair of MiB glasses only to be told they were $135.
"We also have payment plans."
Oh boy.
I remember my friend wanting a pair of MiB glasses only to be told they were $135.
"We also have payment plans."
Oh boy.
07-21-06, 07:53 PM
#50
DVD Talk Special Edition
Join Date: Oct 2001
Location: Portland OR
Posts: 1,179
Likes: 0
Received 0 Likes
on
0 Posts
"I believe you have my stapler."
Swingline had to start producing this stapler due to the requests from Office Space viewers.
Originally Posted by wallaceandgromit.net:
Originally one of Wallace and Gromit's favorite cheese was Wensleydale only because it made Wallace's face look "nice and toothy". As it turns out the Wensleydale cheese factory was strugging at the time and almost went into bankruptcy. The success of Wallace And Gromit brought the factory back from the brink and they are currently a thriving dairy!