wrenchmaster

Does anyone understand how the streaming of advertisements is performed? I would like to know what companies are involved in the advert streaming.
As I understand it, there are third parties that handle it for the content providers ie Netflix, Hulu and all the others. I was told it is not done in house.

Thanks in Advance for any information.

MLBFan24

I recommend researching on the website Adweek, or maybe contacting them.

Adweek was a good resource for me during college (marketing / advertising major)

wrenchmaster

wrenchmaster

I am trying to figure out if there are any companies to invest in within this space.
Someone has to be a dominant provider along with a runner up etc.

I'll lookup adweek. Thanks

If anything else comes to mind just let me know. Much appreciate your reply.

Alan Smithee

If I were an advertiser I would hate those countdowns that show onscreen during commercials. It has viewers watching those to see when they’ll end rather than watching the ads.